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PJ Advertising

Google Ads

Without the guesswork or the headaches.

I take the hassle and confusion out of Google Ads, helping you generate more leads and sales with a personalised approach.

Submit Your Enquiry

Google Ads

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What do you get with this service?

Plan of action
Campaign setup, optimised perfectly to get your business results
Competitor ads research
Conversion tags and tracking
Google Analytics 4 and Google Tag Manager setup
Ad copywriting
Campaign management & optimisation

Testimonies from Happy Buyers

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What ad budget do you need?

Your ad budget depends on your goals, industry and competition. I usually recommend starting with at least £10-£20 per day per campaign, but I can help you find the right budget for maximum return.

If we're running Search campaigns, alongside a Shopping campaign if you're e-commerce, with brand and non-brand campaigns, the budget would naturally need to be higher. But we can start small and scale when you see results!

Book A Call

We start with a quick chat about your business, past ad experience, goals, and competition. This helps me understand what’s working, what’s not, and where the opportunities are.

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Discuss Strategy

We’ll dive into the best approach for your business—what kind of ads to run, who to target, and how to get the best return on investment.

Form A Plan

I’ll build and optimise your campaigns, from ad copy and targeting to tracking and budget allocation, ensuring everything is set up for success.

Launch

Your ads go live! I’ll keep a close eye on performance, making adjustments to maximise results and ensure you're getting the best bang for your buck.

Frequently asked questions

Facebook Ads

Google Ads

The dreaded response 'it depends', but it's true! Google ads and Meta ads (Facebook & Instagram) work differently because they target users in different ways. Google ads focuses on search intent, meaning your ads appear only when people are actively searching for something on Google - making it great for high-intent leads but often cost more per click. Meta ads on the other hand, are interruptive ads which target users based on their interests and behaviours. For Meta, you need strong visuals (images, videos, carousels) to grab attention while they scroll through their feed. In summary, the best platform depends on whether you want to capture existing demand (Google) or generate new demand (Meta).

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